I struggle with this as well. I advertise in a local online add service (CL), and stress my custom work and individual service. I make mainly chest rigs for hikers, horseback riders, bow hunters, etc. I make one of items, and use only Hermann Oak leather. I do make pancake holsters as well for CC, and guns with lights, lasers, holographic lights, and others. I do use a Cobra class 3 to sew and feel this gives me a very reliable stitch line. I sewed by hand until arthritis put an end to that. I wish I could use a clicker press, just dont do enough holsters to justify a press and the expense of the dies. I have to say I'm a retired hobbyist, I'm doing this for a love of the craft, not as a living. I do not have a bunch of blue guns, have to use the customers most of the time so this hinders me. I do 3 or 4 holsters a month, sometimes less.